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    Public Relations

    Editors of print, broadcast, and online media are not standing by to build stories on every company, product, or service that comes across their desk. Effective public relations requires a clear strategy as part of a larger communications plan. It takes creativity, planning, media relations, and more. We’ll actively work with you to identify, develop, and implement a public relations strategy that will help position your company as a well-respected leader in your field. Our focus is to integrate the message between media, ads, social media, web, blogs, etc. We’ll work aggressively with targeted media to generate positive coverage for your products and/or services, as well as showcase your expertise.
    A basic media relations outreach program typically includes:
    Start-up and planning activities
    Building a press kit
    Developing key messages and story ideas
    Creating a content library on various industry related topics
    Researching editorial calendars
    Drafting and distributing press releases
    Pitching key industry, lifestyle, local, and consumer publications
    Developing leadership-positioning
    Participating at special events

    Additional public relations services may include:
    Crisis communications
    Employee communications
    Event planning/marketing
    Media training
    Multimedia presentations